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Case study: Yotta
Engaging users with personalized media.
Yotta contacted Uberduck in late 2021, wanting to create a memorable end-of-year wrap-up for Yotta's users.
In two weeks, Uberduck helped Yotta create and ship 150,000 professionally produced rap songs with lyric videos, every one customized to each individual user.
Yotta's users loved their raps and shared them across social media, driving hundreds of new checking accounts.
“We aren't your typical bank and wanted to stand out from the crowd with our year-end project. Yotta Rapped was just that – a fun and personal look at each user's individual journey with Yotta over the past year. It wouldn't have been possible without Uberduck.”
More coming soon!
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